On April 17, 2019, the MLD Entertainment Global Audition was successfully held in Downtown Los Angeles, drawing strong interest from K-POP fans and aspiring performers across North America. The audition was officially organized by MLD Entertainment, the agency behind the globally popular K-POP girl group MOMOLAND, who gained worldwide attention with their hit song “BBoom BBoom.” The event was created to discover talented new artists from the North American region.

Participants applied in various categories including vocal, dance, and rap, and many aspiring K-POP idols gathered at the audition venue to pursue their dreams. In particular, applicants from diverse cultural and international backgrounds took part in the event, once again demonstrating the growing global influence of the K-POP industry.

For the Los Angeles audition, ROA Entertainment participated as the local partner and was responsible for participant recruitment, promotional marketing, on-site operations, and overall event coordination, helping ensure the successful execution of the audition.

• CLIENT_ MLD Entertainment
• TYPE_ Global Audition
• COORDINATION_ V-Square X ROA ENT
• LOCATION_ Los Angeles, CA

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